Rank in Google. Get cited by AI. Both at the same time.
Classic SEO is no longer enough. Buyers ask AI assistants. Google answers itself before serving links. Visibility now means winning on both surfaces — search rankings AND AI citations — through one integrated strategy. Entity, schema, content, technical, and AI-readability built together, not as separate retainers.
What’s broken in most AI SEO and GEO setups.
Most of these gaps don’t look like problems on a dashboard. They look like “normal” until someone with distance asks the right question. The four below are the most common — and the most expensive.
Two retainers, two reports, zero integration
Your SEO agency reports on rankings. Your AI-visibility consultant reports on citations. Neither one connects the two — and the work overlaps, conflicts, and underperforms because nobody has end-to-end ownership.
AI Overviews are eating your top rankings
You rank #1 for a buying query. Google’s AI Overview sits above you, summarises the answer, and the click-through never happens. Your dashboard says ‘winning’. Your analytics says otherwise.
Schema, entity, and content lived in three silos
Schema added by the dev team. Entity work done by a comms agency. Content produced by an SEO agency. None of them aligned. AI assistants resolve from this — and the resolution is fuzzy.
Topic clusters built for 2019 SERPs, not 2025 AI answers
Content built to rank long-tail keywords without ever asking: would an AI assistant cite this? The answer is usually no — and the traffic dies as AI surfaces grow.
Tell me about your business. I’ll come back within 24 hours (weekdays) to book the call.
No sales theatre. The first call is genuinely useful — you leave with a clear written follow-up, whether or not we end up working together.
Six deliverables. All scoped, all written, all tied to outcomes.
Every engagement starts with a scope document the founder and I both sign off on. No moving goalposts. No “extra scope” conversations halfway through. Below is what’s included in a typical engagement — adjusted per business.
Integrated audit
Technical SEO + entity + schema + AI-citation audit, delivered as one report. Mapped against where buyers actually search and ask today.
Entity + knowledge graph
Brand and founder entity build-out across Wikipedia, Wikidata, sameAs, schema. The skeleton AI assistants and Google’s Knowledge Graph both resolve from.
AI-citable content engine
Content engineered to rank on Google AND be quotable by AI. Clean definitional sentences, FAQ-rich, schema-anchored, entity-linked.
Technical SEO foundations
Core Web Vitals + INP discipline, sitemap hygiene, robots.txt / llms.txt, internal linking architecture, schema deployment, redirect strategy.
Local + international SEO
Localised pages for India, GCC, US, UK with proper hreflang, regional schema, and language-specific entity work where relevant.
Combined ranking + citation tracking
Monthly report covering Google rankings, organic traffic, AI-surface citations, and the relationship between them. Not two reports — one.
Three phases. No mystery, no theatre.
-
01
Audit
30-day audit covering Google rankings, AI citations, technical foundations, entity coverage, and competitive citation share. Written report with prioritised actions.
-
02
Build
90-day build-out: entity work, schema deployment, content engine launch, technical fixes, llms.txt, internal linking rebuild.
-
03
Compound
Quarterly cadence afterwards. New content, citation tracking, entity expansion, technical drift correction. Visibility compounds across both surfaces.
Numbers from real engagements. All clients anonymised.
Named references available under NDA after a first call. See all 16 engagements on the case studies index →
Combined Google + AI-cited traffic, year-over-year on a B2B services brand.
Across ChatGPT, Perplexity, Google AI Overviews — 90-day baseline lift.
On 18 of 25 high-intent buying queries vs named competitors.
From engagement start to first cited inside a buying-intent answer.
What founders ask before getting in touch.
What’s the difference between SEO and GEO?
SEO optimises for ranking on a search results page. GEO (Generative Engine Optimization) optimises for being cited inside an AI assistant’s answer. The underlying foundations — schema, entity, content quality, authority — overlap heavily, which is why running them as one programme outperforms two separate retainers.
Do I still need traditional SEO if AI is eating search?
Yes — for now. Google still drives the majority of commercial-intent discovery, and AI Overviews are a Google product. Strong SEO foundations are what make a brand citable by AI in the first place. The shift is not SEO → GEO. It’s SEO → SEO + GEO.
Can you work with our existing dev or content team?
Yes. I work transparently with your team. Schema and technical fixes go through your dev. Content production runs through your editorial team (with structural briefs from me). I review whether the work is actually translating to citations and rankings.
Do you handle local SEO and international SEO?
Both. Local SEO (Google Business Profile, local schema, hreflang, geo-targeted content) is handled inside the engagement. International SEO is supported for India + GCC + UK + US + APAC.
How long until I see results?
Technical fixes show within weeks (Core Web Vitals, indexation). Ranking improvements typically 60–120 days. AI citation share builds over 60–90 days. Full compounding payoff is a 6–12 month picture, not a 30-day one.
Stop wasting spend on AI SEO and GEO that nobody is independently QA’ing.
The audit is free. The conversation is direct. If we’re a fit, the engagement is scoped, written, and tied to the outcomes you actually need.