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// CASE STUDIES · THE WORK, MEASURED

The work, measured.

A selection of recent engagements across awareness, performance, measurement, and growth-systems work. Two flagship awareness programs lead — both anonymized at the client’s request. The rest of the portfolio sits behind the same discretion. If you want named references, that conversation starts with a call.

FMCG · Skincare | UAE · KSA

A global skincare leader

Build category-leading brand awareness across two new GCC markets where the parent brand had limited prior presence.

36.00M+ Reach · multi-market
STACK: Meta Ads · Programmatic · YouTube · GA4 + sGTM · brand-search lift tracking Read full case →
Tourism · Destination | Worldwide

A national tourism & economy authority

Drive worldwide destination awareness across multiple priority origin markets, with measurable lift in branded search and arrival intent.

121B+ Impressions · worldwide
STACK: Programmatic display · YouTube · OOH partner data · brand-search lift · multi-market attribution Read full case →
FMCG · Fine fragrance | GCC · India · Pakistan

An international fine-fragrance house

Build category authority across three high-velocity fragrance markets while moving from pure awareness to direct revenue, and grow share against entrenched legacy houses.

+38% Market-share lift
STACK: Meta Ads · Google Ads · YouTube · influencer programs · Shopify CRO · retention sequences Brief on request
Home · Premium furniture | New Zealand

A premium heavy-furniture brand

Establish brand authority in a competitive premium-home market, scale showroom and online traffic into direct sales, and lift category market share.

2.4× Showroom inquiries
STACK: Meta Ads · Google Ads · Performance Max · Shopify CRO · GA4 + sGTM · WhatsApp lead routing Brief on request
Healthcare · Multi-specialty | India

A multi-specialty hospital network

Generate qualified patient inquiries across multiple specialties while keeping cost-per-inquiry defensible to the hospital’s CFO and routing leads into a CRM the front desk could actually run.

3.1× Patient inquiries
STACK: Google Ads · Meta · landing systems · CRM routing · WhatsApp flows Brief on request
Industrial · Specialty exporter | India → Global

A specialty industrial exporter

Move from trade-show-only B2B lead generation to a measurable digital pipeline across LinkedIn and Google, with sales-CRM attribution back to closed export contracts.

5.8× Qualified B2B leads
STACK: LinkedIn Ads · Google Ads · landing systems · HubSpot · export-channel attribution Brief on request
Finance · Wealth advisory | India

An independent wealth-advisory practice

Build category authority for a SEBI-registered independent advisor and engineer a steady flow of qualified investor inquiries without leaning on outbound noise.

4.6× Qualified investor inquiries
STACK: Meta Ads · Google Ads · LinkedIn · landing systems · WhatsApp · CRM routing Brief on request
Education · Engineering institute | India

A regional engineering institute

Compete against larger national institutes for admission interest in a regional engineering market; build a defensible admission cost-per-lead with lead scoring on intent signals.

2.7× Admission inquiries
STACK: Meta Ads · Google Ads · landing systems · lead scoring · CRM routing Brief on request
Travel · Boutique resort | India

A boutique resort property

Reduce dependency on OTA inventory and grow direct bookings, while shortening the booking-decision window with a faster, mobile-first funnel and WhatsApp follow-up.

3.4× Direct bookings
STACK: Meta Ads · Google Ads · booking-flow CRO · GA4 ecommerce · WhatsApp follow-up Brief on request
FMCG · Premium tea | India

A premium D2C tea brand

Scale a D2C tea brand profitably against entrenched legacy FMCG; engineer a measurement stack that survives iOS attribution loss and protects retention economics.

2.9× D2C revenue lift
STACK: Meta Ads · Google Shopping · Shopify CRO · Meta CAPI · retention sequences Brief on request
Property · Real estate & lifestyle | India

A real-estate & lifestyle brand

Generate cost-defensible qualified inquiries for a residential sales operation; close the gap between paid traffic and signed site-visit appointments.

3.2× Qualified inquiries
STACK: Meta Ads · Google Ads · Performance Max · landing systems · sales-CRM routing Brief on request
Beauty · D2C | India · GCC

A digital-first beauty brand

Launch from cold start to category-relevant brand presence and direct revenue in two regions in parallel, with creator content driving the top of funnel.

5.1× Repeat purchase rate
STACK: Meta Ads · Creator programs · Shopify CRO · Klaviyo · retention sequences Brief on request
B2B SaaS · Vertical | India · Worldwide

A vertical-SaaS platform

Move from founder-led sales to a measurable inbound pipeline with qualified demo requests and trial activation tracked back to closed ARR.

4.2× Qualified demo requests
STACK: Google Ads · LinkedIn · landing systems · HubSpot · multi-touch attribution Brief on request
Personal brand · Coaching | India · UAE

A category-defining personal brand

Build a credible, AI-citable personal brand and engineer a high-ticket inquiry pipeline without ad-funnel theatre — AI visibility + content + measurement as one system.

6.8× High-ticket inquiries
STACK: LinkedIn · YouTube · Newsletter · landing systems · entity SEO · GEO/AEO Brief on request
F&B · Multi-outlet | India

A regional restaurant chain

Drive measurable footfall and online-ordering revenue across multiple outlets, with location-level attribution so the marketing budget could be defended outlet by outlet.

2.6× Online orders + footfall
STACK: Meta Ads · Google Ads · Google Business Profile · landing systems · multi-location attribution Brief on request
Under NDA · References available | Multi-region

+ 14 more engagements

Most flagship engagements run anonymized at the client’s request. Sensitive briefs are NDA-friendly — named references are available after a first scoping conversation.

Full portfolio on request
REQUEST: scoping call · signed NDA · full anonymized case list · reference contacts Book a call →

Want the full anonymized portfolio?

Most of the work is under NDA. A first scoping conversation gets you the named-references list and the engagement context that’s missing from these briefs.

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